Elevator Speech Offering Type Instead of , consider us first because of our . We always . Our motto is "." Positioning - Your choice can determine the fate of your company. Your niche must sing with simplicity. Do you stand for quality, economy or selection? What's the big idea? Does it fit the strategy to perfection? Could it be used for 30 years? What is your niche or position? We are known for our: EXAMPLE: quality product

Progress